MarkIt to Market – March 2017

The March 2017 issue of Sterne Kessler’s MarkIt to Market® discusses using building signage to support service mark registration, navigating the lifecycle of an eponymous brand, and lists the new gTLD Sunrise periods.

This month’s articles:

• Opportunity May Not Knock Without the Right Door
• Navigating the Lifecycle of an Eponymous Brand (Part 2)
• gTLD Sunrise Periods Now Open

Sterne Kessler’s Trademark, Advertising, and Anti- Counterfeiting practice is designed to help meet the intellectual property needs of companies interested in developing and maintaining strong brands around the world. For more information, please contact Monica Riva Talley or Tracy-Gene G. Durkin.