How Brands and Retailers Avoid Trademark Tensions: In-House

Director Monica Riva Talley was noted in the article “How Brands and Retailers Avoid Trademark Tensions: In-House,” published by Managing IP. From the article:

“Retailers’ efforts to avoid trademark complaints have started to pay off in some cases.

The senior counsel in the consumer products industry says retailers don’t want to lose out on relationships with companies such as his, so they’ve taken more care to avoid coming too close.

And Monica Riva Talley, director at Sterne Kessler in Washington DC, says a lot of retailers have gained significant consumer recognition for their private label products. They therefore don’t feel the need to copy brands as much.”