Welcome to the July 2025 issue of Sterne Kessler’s MarkIt to Market® newsletter. This month, we continue our three-part series on trademarks and branding in the reality TV space. In this article, we explore trademark rights around product placement opportunities on reality shows. We also examine the recent enhanced trademark security measures from the USPTO and what it means for you.
Our Trademark & Brand Protection practice here at Sterne Kessler is devoted to guiding companies of all sizes in developing and maintaining strong brands around the world. There is always something new and exciting happening in our unique IP niche, and we bring you updates each month to help you keep on top of it all.
Thanks for your readership. If there is something you would like us to cover, please don’t hesitate to reach out to us and let us know!
Kind regards,
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