Director Monica Riva Talley will be a speaker in the panel titled "Trademark Strategy: Fighting Knock-offs, Counterfeits & Brand Abuse" during IPWatchdog's Virtual CON2020. Her panel will occur on Wednesday, September 16, 2020 at 12:20 p.m. EDT.
Companies like Nike and Adidas, as well as professional sports leagues like the National Football League, Major League Baseball, National Hockey League and National Basketball Association are constantly fighting what seems to be a losing battle when it comes to keeping counterfeits off Amazon and other online platforms. If Nike and the NFL have trouble, what chance does a smaller company have? What are the primary considerations a brand owner must keep in mind? What are the best practices in the global fight against counterfeits?