Julie Shirk joined Sterne Kessler in 1989, and is a seasoned intellectual property professional. Her trademark practice focuses on clearing, procuring, licensing, and enforcing trademark rights, with a particular emphasis on trademarks and trade dress for the pharmaceutical and consumer products industries. Julie has experience with Opposition and Cancellation matters before the Trademark Trial and Appeal of the U.S. Patent and Trademark Office, including the drafting of settlement and coexistence agreements, and she provides support for actions brought before the federal courts.

In the online realm, Julie monitors third-party websites for infringement and drafts user agreements, terms of use, and other website-specific policies. She handles a wide range of trademark and domain name disputes, drafting and filing complaints under ICANN’s Uniform Dispute Resolution Policy and other rights protection mechanisms, and negotiating and drafting resolutions to such disputes.

Julie has worked with clients to avoid false advertising issues, particularly in the area of claims substantiation, and she has procured numerous copyright registrations for clients in various industries.

With her degree in marketing, Julie is able to meld her trademark experience with her knowledge of real-world consumer communication and product life-cycle issues to achieve clients’ business objectives. She services a broad base of international clients in the consumer products, pharmaceuticals, media, information technology, and telecommunications fields. She is a member of the International Trademark Association and Intellectual Property Owner’s Association.

  • B.S., Marketing and Business Administration, University of Maryland

  • International Trademark Association
  • Intellectual Property Owner’s Association

Related Resources

From Julie D. Shirk

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August 31, 2023

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August 31, 2023

Happy To Wait! New Rules Allow for Suspension of Trademark Review Cases in China

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December 28, 2022

Red-dy for 2023? Viva Magenta Named Pantone’s Color of the Year

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What We’re Watching in Europe…

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January 28, 2022

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January 28, 2022

Very Peri – Pantone’s New Hue for 2022!

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August 27, 2021

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August 27, 2021

Tips for Navigating the Current Landscape at the USPTO

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January 28, 2021

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January 28, 2021

It's a Two-fer: Pantone's Color(s) of the Year for 2021

Sterne, Kessler, Goldstein & Fox P.L.L.C. Julie D. Shirk

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April 30, 2020

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Color Marks for Product Packaging CAN Be Inherently Distinctive - What This Means for Your Brand Strategy

Sterne, Kessler, Goldstein & Fox P.L.L.C. Julie D. Shirk, Monica Riva Talley

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December 31, 2019

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Color Talk - Pantone's Color for 2020 and Other Thoughts

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November 27, 2019

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November 27, 2019

Brand News on the Street

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June 26, 2019

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June 26, 2019

A Coexistence Caveat for Junior Users

Sterne, Kessler, Goldstein & Fox P.L.L.C Julie D. Shirk

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January 30, 2019

MarkIt to Market® - January 2019

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January 30, 2019

New Year, New Hue!

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January 30, 2019

Korea Amends Various IP Rights Guidelines

Sterne, Kessler, Goldstein & Fox P.L.L.C. Julie D. Shirk

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October 31, 2018

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October 31, 2018

Your brand -- keep (and protect) its "character"

Sterne, Kessler, Goldstein & Fox Julie D. Shirk

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June 28, 2018

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Julie D. Shirk, Monica Riva Talley

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June 28, 2018

2(b) or not 2(b)?

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May 31, 2018

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May 30, 2018

Upping Your Branding Game, Clinically Speaking

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January 31, 2018

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January 31, 2018

Caution: Olympic Marks Ahead Staying In-bounds with the U.S. Olympic Committee

Sterne, Kessler, Goldstein & Fox Julie D. Shirk

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December 31, 2017

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December 27, 2017

Ultra Violet is the New Black

Sterne, Kessler, Goldstein & Fox Julie D. Shirk

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May 31, 2016

MarkIt to Market - May 2016

Multiple Authors

Bylined Articles

May 25, 2016

Spotlight on the Highlights -- Clarifications and Changes in the April 2016 TMEP

Sterne, Kessler, Goldstein & Fox Julie D. Shirk, Monica Riva Talley

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June 30, 2015

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Multiple Authors

Bylined Articles

April 30, 2015

I Second that e-Motion: Protecting Motion Marks

Sterne, Kessler, Goldstein & Fox Julie D. Shirk, Monica Riva Talley

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January 30, 2015

New Year – Consider a Trademark Audit

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December 22, 2014

MarkIt to Market - December 2014

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Newsletter

November 26, 2014

MarkIt to Market - November 2014

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October 31, 2014

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September 30, 2014

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August 29, 2014

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July 30, 2014

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June 27, 2014

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