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Taylor Swift Trademark Applications: Walking the Line

In the News
Trademarks & Brands Online

Monica Riva Talley is quoted in the article "Taylor Swift Trademark Applications: Walking the Line", which discusses celebrities and companies trademarking words and phrases that can be considered everyday language. The article - born out of the controversy surrounding Taylor Swift applying for trademarks for the phrases "This sick beat", "Party like it's 1989", and other lyrics from her songs - describes the extent to which this controversy is simply a misunderstanding of trademark law. Monica describes how Taylor Swift is justifiably trademarking a phrase which she has popularized through her music and which is now heavily associated with her brand. 

To read the full article, click here.