Monica Riva Talley will be speaking at a live seminar, “Plain Packaging: Branding and IP Infringement Risks” scheduled for Wednesday, January 17, 1:00 PM – 2:30 PM EST. The panel will cover plain packaging laws for companies doing business internationally and what IP counsel can do to protect the brand and trademark rights, comply with the rules of the various countries, and minimize the impact on the brand.
We will review these and other key issues:
- What do plain packaging laws mean for IP practitioners and trademark owners?
- What steps should counsel take to protect brand value while complying with plain packaging requirements worldwide?
- What monitoring and policing programs should be in place to protect marks in the global marketplace?